Ethio Telecom Launches “Zemen Gebeya”:A National Digital Marketplace to Transform Ethiopia’s Economy
Ethio Telecom, a leading telecom and digital services provider in Africa for over 130 years, has officially launched “Zemen Gebeya”, a revolutionary digital marketplace designed to modernize Ethiopia’s trade ecosystem and accelerate the nation’s digital economy.
With its robust digital infrastructure including high-speed internet, cloud services, modular data centers, and the expanding Telebirr digital payment platform Ethio Telecom has laid the groundwork for a thriving digital economy.
Coupled with Ethiopia’s growing tech-savvy youth population, rising smartphone adoption, and the government’s “Digital Ethiopia 2025” strategy, Zemen Gebeya is set to unlock unprecedented economic opportunities.
Why Zemen Gebeya is a Game-Changer for Ethiopia
The platform is designed to:
Boost Economic Growth – Connecting businesses of all sizes, expanding market access, and stimulating job creation.
Enhance Digital & Financial Inclusion – Bridging the urban-rural divide and promoting digital payments.
Empower SMEs & Local Producers – Providing a platform for farmers, artisans, and manufacturers to sell nationwide and globally.
Improve Efficiency – Streamlining supply chains, reducing costs, and offering data-driven insights for businesses.
Support Cross-Border Trade – Preparing Ethiopian businesses for global markets.
Key Benefits
For Businesses – Expanded market reach, lower operational costs, secure payments, and marketing tools.
For Consumers – Wider product choices, competitive pricing, and convenient digital shopping.
For Logistics Providers – Increased demand, performance analytics, and collaboration opportunities.
How It Works
Zemen Gebeya is seamlessly integrated into the Telebirr Super App and features:
- Merchant & Customer Mobile Apps
- Logistics & Dispatcher Management Systems
- Admin Portal for Oversight
Over 42 businesses and logistics providers have already partnered with Zemen Gebeya . Ethio Telecom invites all Ethiopian enterprises to collaborate in shaping the future of digital commerce.
